A few days ago the Eschaton blog posted an entry about CBS and NBC refusing to run an ad from the United Church of Christ. Apparently, it was considered too controversial by the two networks. The ad, which you can view at stillspeaking.com, shows burly bouncers turning people away from a church. Then these words appear on the screen:
Jesus didn’t turn people away. Neither do we. A voiceover concludes:
No matter who you are, or where you are on life’s journey, you’re welcome here.
A press release published by the United Church of Christ reveals the rationale behind the CBS response:
“Because this commercial touches on the exclusion of gay couples and other minority groups by other individuals and organizations,” reads an explanation from CBS, “and the fact the Executive Branch has recently proposed a Constitutional Amendment to define marriage as a union between a man and a woman, this spot is unacceptable for broadcast on the [CBS and UPN] networks.”
FAIR.org (Fairness & Accuracy in Reporting) picked up the story and ran an Action Alert asking people to
contact CBS and NBC and urge them to reverse the absurd policy that deems a church’s acceptance of all people to be ‘too controversial’ to air.
So, what do you think about this ad? Is it too controversial for the American public? Should major networks refuse to air it? Or is the policy absurd?